After securing a new investment of EUR 1.5 million in 2021, Bright Spaces is looking to expand in new markets and continue to hire staff. Bogdan Nicoara, CEO & Cofounder Bright Spaces, outlines the plans of the startup for 2022 and the accelerated usage of technology in property industry.
How would you describe 2021 from the perspective of your business? What were the main objectives you achieved last year?
Last year was very encouraging for us. Bright Spaces is growing fast, showing the absolute need for such a solution. Soon enough, technology will be integrated into all business processes, and real estate makes no exception. Leasing and showcasing are about to be transformed forever, through a more innovative approach that includes virtual staging, web-based platforms for any building, interactive online tours, intuitive administrative dashboards, and many more.
2021 was filled with successes we are so proud of and grateful for. We managed to:
- secure our second investment round of EUR 1.5 million, led by Axeleo Capital and with the participation of Pi Labs, Sparking Capital, Growceanu Angel Investments, and a group of business angels.
- grow our team from five people (in May 2020) to almost 30 (December 2021).
- launch new platforms for our clients and sign new partners.
- focus on our company culture and our ESG policies and on how we will integrate these in our work.
- become more visible through earned media and content marketing.
What are your main objectives in 2022? (business, culture, company, market, etc.)
This year is critical for our evolution. We want to expand to new markets, and with a continuously improved version of our product that will serve our clients’ dynamic needs in a post-pandemic, tech-first world. This means, of course, attracting new talent to the team, while maintaining the same TEAL culture, built on self-management, drive, and accountability. Sustainability will be one of the main topics on the table for us in 2022, as we are looking for ways to have a good social and environmental impact.
What do you think are the main trends that will define 2022?
More than a trend, Environmental, Social, and Governance (ESG) goals must become principles and drivers for action in 2022 and beyond. All industries, tech and real estate included must find new and better ways to work. We are at a turning point where every step we take is critical for our future as humankind.
I think that 2022 will also be defined by high-tech in real estate. We now have advanced VR and AR technologies, emerging metaverses, and a whole range of services that can digitally transform real estate. We do not have time for small progress anymore – clients expect state-of-the art technologies from their providers and when it comes to CRE, we want to be the one providing these services through our leasing and highlighting platform.