Profile:
Country Manager Operations, IMMOFINANZ
Romania
Portfolio value of Immofinanz Romania
€ 749.2 mil. (15% of Immofinanz Group total
portfolio)
Experience:
21 years in real estate and investment banking
Fulga Dinu started her career in New York as an investment banker for JPMorgan. In the early 2000s, upon returning to Romania, she established and led the real estate division of HVB Bank, at a time when the real estate industry was taking shape. This experience was followed by the position of Country Manager at Eurohypo AG (at that time, the real estate lending arm of Commerzbank AG). This gave her the opportunity to grow with the market as she was directly involved in some of the largest real estate projects and transactions in Romania, in retail, office and logistics.
Further on, she consolidated this knowledge in executive positions in the real estate industry for development companies. Fulga Dinu has been taken over the position of Country Manager Operations at IMMOFINANZ Romania starting with March 2018. IMMOFINANZ differentiates on the Romanian market with its real estate solutions – myhive for high-quality offices with a warm atmosphere and lively community as well as the cost-efficient STOP SHOP and VIVO! retail brands. With its robust financial base, the company intends to return to a profitable growth course as soon as possible.
IMMOFINANZ focuses on constantly adapting to the increasingly sophisticated needs of the tenants, therefore flexibility has become one of the main pillars of the myhive concept, the company official explains. This new component brings an upgrade to this concept and allows Immofinanz to offer an extremely varied range of options to their tenants, in order to be able to accommodate almost any type of requirement, coming from companies active in any type/ business model.
“This product has already been implemented with great success in Vienna and (recently) Warsaw, and we are currently working on its implementation in myhive buildings in Bucharest,” Fulga Dinu says.
“We focus on growth, especially for our successful myhive brand on the office market. Regarding our retail products we focus on STOP SHOP, as we already have a good VIVO! presence in Romania. Our STOP SHOPs are a cost-efficient, high-yielding and crisis resilient retail format. At the core of our business is our community of tenants and this remains a priority in our activity.”
The main ongoing investments in Romania concern the renovation of the recent landmark acquisition, Bucharest Financial Plaza into a high-quality and green myhive building with a sustainability certification of at least Gold standard. Another key project is the launch early next year of a private hospital which will occupy the entire IRIDE eighteen building.
- The IMMOFINANZ properties in Romania have a book value of EUR 749.2 million for the year 2020 and represent 15.0% of the company’s total portfolio.
- The standing investment portfolio of EUR 611.7 million splits into 8 office buildings (10.6% of the total standing office portfolio) and 5 retail properties (19.2% of the total standing retail portfolio).
- Occupancy rate remained high at a level of 93.2% while rental income reached EUR 50.3 million.