ESG: HILS Development launches educational initiative together with Destiny Park
HILS Development, the residential developer with a track record of 11,000 units in Bucharest, recently announced an innovative initiative together with Destiny Park, the first edutainment park from Romania. HILS Development complements the game-based learning universe of Destiny Park with “The future built by children”, an experience that simulates the development of a residential project where children can discover crafts such as a builder, bricklayer or crane worker. By playing, children can learn new trades while developing important skills such as agility, motor skills, responsibility, and teamwork.
The initiative “The future built by children” is part of the strategic pillar of HILS Development of community involvement through education. The developer of residential and mixed-use projects under the concept of a city of 15 minutes, with 6 large projects and a community of over 25,000 people, has the mission to provide access to quality living for as many inhabitants as possible. Involvement in the community beyond residential development, from new facilities to support new approaches to education, health, and sport, contributes to the creation of modern, healthy, and sustainable communities.
“We have been building and actively engaging in the community for 19 years, with plans for the next 15 years. As we grow, we believe that it is increasingly necessary to engage and support all important aspects of a community. We believe in the power of education through play and have joined Destiny Park to complement the world led by the little ones with the trades in our field``, 𝑠𝑎𝑖𝑑 𝐼𝑢𝑙𝑖𝑎 𝐼𝑎𝑛𝑎, 𝐻𝑒𝑎𝑑 𝑜𝑓 𝑀𝑎𝑟𝑘𝑒𝑡𝑖𝑛𝑔, 𝐻𝐼𝐿𝑆 𝐷𝑒𝑣𝑒𝑙𝑜𝑝𝑚𝑒𝑛𝑡.
In the context of the growing importance of ESG, companies are paying attention to all the components, not only the environmental / sustainability issues. The social component of ESG covers human rights and equity, the company’s relationships with individuals, groups and society. Recognizing that businesses operate within the context of a society that is inequitable and taking measures for this fact represents a successful adaptation for the social pillar of ESG. The joint initiative of HILS Development and Destiny Park brings on the market a good practice for incorporating the social pillar in the ESG strategy.